adidas is honored to enter its 28th year as the Official Footwear and Apparel Supplier of the Boston Marathon. In 2016, adidas continues its commitment to the spirit of the marathon and its strong community of runners, volunteers, and spectators. Maintaining its long-standing tradition with the B.A.A., adidas is proud to supply exclusive Boston Marathon jackets to more than 9,000 B.A.A. volunteers and more than 3,500 race officials and media personnel. adidas will also provide 30,000 participant tees to Boston Marathon runners.
The official collection of the 2016 Boston Marathon performance apparel and footwear will be available to race participants and fans at the John Hancock Sports & Fitness Expo, Boston Marathon adidas RunBase, and at select local retailers. In celebration of the Boston Marathon’s legacy, adidas supports a series of pre-race events including the B.A.A. 5K, B.A.A. Relay Challenge, and the B.A.A. Invitational Mile. adidas has been a sponsor of the B.A.A. Running Club since 1992. In 1999, adidas and the B.A.A. unveiled their joint venture, a long-term, year-round running program designed to promote overall fitness and health among Boston-area youth in Boston Public Schools. Since then, more than 30,000 students have participated in adidas-sponsored B.A.A. events. adidas founder Adi Dassler had a passion for running and a passion to make equipment that helps all athletes perform at their best. Today, adidas remains committed to making the best running products available.
To learn more about adidas running, visit www.adidas.com/running.