Samuel Adams

Contact Info:
T.K. Skenderian (Marketing & Sponsorship Manager)
Boston Athletic Association
185 Dartmouth Street, 6th Floor
Boston MA 02116

Official Beer

Samuel Adams

The brewers of Samuel Adams are proud to be the official beer sponsor of the 119th Boston Marathon. The Boston Marathon and Samuel Adams - two great Boston traditions - share a historic connection. When Jim Koch, founder and brewer of Samuel Adams, released his first batch of Samuel Adams Boston Lager to the public, it was on Patriot’s Day (the day of the Boston Marathon) in 1985, right here in Boston. The alliance of two of Boston’s most recognized and beloved brands will give the city one more reason to be proud of this heralded event.

For several years, Samuel Adams has brewed a commemorative beer for the race - Samuel Adams Boston 26.2 Brew - to toast the runners and spectators. This limited-release beer will only be served on draft at select bars and restaurants along the race course and around Boston. Samuel Adams looks forward to toasting all marathon runners who have undertaken this incredible endeavor and the families and friends who have supported their athletes both through training and during the 26.2-mile race. Cheers!

Below L to R: Joann Flaminio (B.A.A. President), Bill Rodgers (4-Time Boston Marathon Champion), and Jim Koch (founder and brewer - Boston Beer Company) pour the first batch of hops at the Samuel Adams Brewery in the 26.2 Boston Brew (2012).

B.A.A. Moment 1

1920 - Ashland Start

The Boston Marathon began in Ashland, Massachusetts from 1897 through 1923 then moved to Hopkinton for the 1924 race. The course was lengthened to 26 miles, 385 yards to conform to the Olympic standard, and the starting line was moved west from Ashland to Hopkinton. Since then, the race has started in Hopkinton every year.