Iconic New England publication to print Boston Marathon Official Program and Results Record Book
BOSTON - The Boston Athletic Association (B.A.A.) today announced Yankee magazine as the official publisher of the Boston Marathon.
One of the most recognizable and respected publications in New England, Yankee magazine‘s editors will collaborate with the B.A.A. to print the annual Boston Marathon Official Program and Boston Marathon Racer’s Record Book surrounding April’s Boston Marathon. The 124th Boston Marathon will be held on Monday, April 20, 2020, which is Patriots’ Day in the Commonwealth of Massachusetts. Looking ahead to the 2020 race, Yankee magazine and the B.A.A. will showcase unique elements of the competition. Among the early storylines include the launch of the Boston Marathon’s Para Athletics Divisions, which provide athletes with vision or physical impairments the opportunity to compete for prize money and awards. Other storylines include the John Hancock Elite Athlete Field (to be announced in the coming months) and the B.A.A.’s ongoing community engagement efforts to bring the benefits of running and healthy lifestyles to the greater community.
“We are delighted to welcome Yankee magazine to the Boston Marathon family and look forward to working together to share the many stories that make the Boston Marathon such a unique and memorable sporting event,” said Tom Grilk, B.A.A. chief executive officer. “The Boston Marathon and Yankee magazine are both New England institutions with a distinguished and celebrated history, something we look to showcase together.”
Based in Dublin, New Hampshire, Yankee magazine was founded in 1935 and has covered quintessential elements of the region including travel destinations, food traditions, and home and lifestyle stories. In addition to producing the Boston Marathon Official Program and Racer’s Record Book, new this year, Yankee and the B.A.A. will offer a digital edition of each publication for participants and their friends and family members to enjoy pre- and post-race.
“Yankee is honored to partner with another iconic New England institution, the Boston Athletic Association,” said Brook Holmberg, publisher of Yankee. “Our editors are the most knowledgeable experts and storytellers about all things New England, and we are looking forward to helping the B.A.A. expand coverage of the Boston Marathon to reach a much larger audience.”
Based in Dublin, New Hampshire, Yankee magazine was founded in 1935 and is the iconic American magazine covering the finest that New England has to offer. Covering classic New England travel destinations, food traditions, and home and lifestyle stories with stunning photography and artwork, Yankee has featured many notable American writers in its pages such as Robert Frost, John Updike, and Stephen King. With a total circulation of nearly 300,000 and a total audience of 1.8 million readers, the magazine is published by Yankee Publishing Inc. (YPI), an employee-owned, independent company. Yankee has also partnered with public television powerhouse WGBH to produce Weekends with Yankee, a 13-episode national TV series offering Yankee’s extensive behind-the-scenes access to the region. Yankee also operates the popular digital platform, NewEngland.com, a multi-portal website designed to be the comprehensive resource for the New England region featuring rich, original content from Yankee’s editors. For more information about Yankee, please visit: newengland.com/yankee-magazine